Local optimizing for Google places needs to be of major focus as the new 2011 ranking algorithm maintains local business listings as the de-facto search criteria. Yahoo local, Microsoft’s Bing local also address local search engine optimization as a service they will also bring into focus as much as Google has. SEO firms using traditional SEO tactics are not fully geared for the radical geographical changes in search indexing. Weekly and daily changes in Google places ranking affect even the highest ranking websites with thousands of backlinks. Some of the local services for local listings ,review sites and local directories for medical, restaurants, and legal services are below